It’s not realistic to assume that we’re not going to change, that this part of the business isn’t going to change like all parts of the business are going to change.” Shell said: “But the flip side is the majority of our movies, whether we like it or not, are being consumed at home.We’re just going to have to see how long that takes and where it takes us.” It’s not a replacement, it’s going to be a complementary element. And I also expect that PVOD is going to be a part of that in some way. He said: “The question is when we come out of this (pandemic), what is going to be the model? I would expect that consumers will return to the theaters and we will be part of that.Shell - who made headlines earlier this week by suggesting Universal and Comcast will release films on digital release and theaters - said in an earnings call Thursday that on demand will be a part of the equation moving forward, according to Deadline.And the Director's Lounge, an upscale bar providing pre- and post-moviegoing fun, lets you enjoy your favorite cocktails before your party begins.NBCUniversal CEO Jeff Shell didn’t back down from his previous comments that movies will shift to on-demand platforms in a new interview Thursday.

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